The next salvo in the brokerage price war has been launched, with Charles Schwab and Fidelity Investments slashing completely the commissions they charge on hundreds of their exchange-traded funds. The ongoing war should thrill investors, since they’ve benefited from the declining costs. Schwab on Tuesday terminated the first round, announcing it was doubling the available number of commission-free ETFs nearly, to 503. On all of its commission-free ETFs, investors may also be in a position to dodge early-redemption fees and activity fees. Newly commission-free ETFs shall include offerings from some of the most popular sponsors, including Invesco, State PIMCO and Street.

Also joining the lineup on March 1 is Blackrock, the world’s largest ETF issuer, with 90 iShares ETFs. Shortly after, Fidelity became a member of the fray, announcing it was taking its commission-free lineup from 265 ETFs to more than 500. The increased range includes Blackrock funds, as Fidelity expands its romantic relationship with the fund sponsor.

Not only do traders benefit from less expensive, they also have an increased selection of money. The deals reignite a price war that is ongoing in the brokerage industry, with investors as the primary beneficiaries. Last year noticed brokerages contend furiously over low-cost money. In August, Fidelity introduced two ZERO mutual funds that slashed expense ratios to zero, charging nothing for their management.

1 billion in assets in a few months – Fidelity presented a set of other ZERO funds the next month. In August, Vanguard made 1,800 of its ETFs – about 90 percent – commission-free. The move made Vanguard’s offering the largest selection of commission-free ETFs. Meanwhile JPMorgan Chase launched the YouInvest program, offering traders 100 commission-free stock and ETF investments.

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These moves implemented an intense 2017, where many brokerages slashed trading fees for stocks and shares and ETFs. Among others, Fidelity cut fees, as did TD Ameritrade, and Schwab shredded prices not but double once. Some full-service brokers have stuck by their prices, however. Interactive Brokers, known for its aggressively low prices long, has held trading commissions the same amid the scrum.

But it’s been sitting down at the cheap end of commissions for a long time and remains there. Across the majority of the industry Yet, fees – commissions, account expenditure and fees ratios – have been plummeting for years. But they’ve seemed to accelerate recently, as competition heats and investors have chosen lower-cost passively managed funds up, including many ETFs.

“It is great news for investors,” says Robert R. Johnson, professor of fund at Creighton University. “The move from energetic investing ways of passive strategies is forcing financial companies to lessen fees. That consciousness has led inevitably to lessen fees such as commissions. So that as commissions decline, investors can concentrate on other factors that might differentiate funds, like the fund’s expense ratios or tax efficiency.